Pinterest: What Is It and Who Is Using It?

By now we know social media is a big deal.  Tons of people use it, and they use it often.  The costs for businesses to utilize social media are low as well (can be free if the business owner is social media savvy, or can be low cost if a business utilizes a swell marketing… Read post »

Why Business Cards Are Not a Dying Breed

With advances in technology and people relying on this technology to keep in contact with others, some have deemed business cards as going to the wayside. They argue that with easy ways to store contact information such as in an email list or through networking sites such as LinkedIn that business cards are becoming irrelevant…. Read post »

Marketing Insights from Current TV Shows

Marketing methods and ideas can come from a plethora of sources. Industry professionals, your own brain, staff, colleagues, competitors and customers are just a few of these many sources. One source you may not think of is current TV shows. There are many TV shows out with a focus on business, and they are entertaining… Read post »

Target Marketing through Social Media

The value of social media for business applications has grown to a very apparent level.  With relative ease and at a low cost, a business can connect with consumers in real time with a variety of messages and communication types (text, photo, video, link, etc.).  The amount of consumers utilizing social media is huge, and… Read post »