Effective Email Marketing

Email Marketing is an excellent tool for communicating with customers and potential customers. Using a service such as Constant Contact allows you to easily and cost-efficiently create informative, eye-catching emails to inform customers in real time. We prefer using Constant Contact. Their prices are good, their templates are nice and it is fairly simple to… Read post »

Marketing on a Shoestring Budget

Marketing is important, we all know that. Funding marketing can also be a challenge; we all know that as well. Start-ups, part-time businesses, and microbusinesses may not have a large budget for marketing and advertising. Does this sound like your business? Well, have no fear, there are several low or no cost ways to market… Read post »

The Importance of Integrated Marketing Activities

It is clear that marketing is crucial to the success of any business. Having a professional website, utilizing social media, implementing email marketing, distributing print collateral, etc. are all effective marketing activities. However, when these marketing activities are integrated they become much more effective! As you market your business and its products or services, you should… Read post »